Title: OC METRO BUSINESS Hot 25 2008 Logo Design

Client: Churm Media, in association with OC METRO BUSINESS

Program(s) Used: Illustrator

Time Span: 10 hours (Concept, client revisions, completion)

About: Every year OC METRO BUSINESS host it’s annual Hot 25 Event. the event honors hottest 25 people of Orange County, not a beauty contest. This includes entrepreneurs, business executives, managers, or just anyone in general making huge waves in Orange County. Every year the event is themed, and has to do with the new directions that OC METRO BUSINESS is going. This year the event, and the company, is completely rebranding itself as a web and digital entity, hence the theme “Hot Goes Digital”. The client’s idea was to show how OC METRO BUSINESS is moving into the 2.0, very web friendly.

Designer Notes: My original concept for this logo was to incorporate the feel of web 2.0. Very glossy, colorful, reflections, clean, simple and sleek all into one logo. After showing a first round of designs and color combinations the client didn’t want to stray from it’s branding and the logos went through a revision and font change. The end result is what you see above and a bit different that the original concept, but what the client wants, the client gets.

Here’s a small collection of what WallpaperHD.net has to offer in it’s “Vector Images” section. These are some photo realistic vector renders of people! Which means they could be lossless up to any size, IT’S VECTOR. With the use of Illustrator and a ton of time, i’ve come up with some pretty photo realistic stuff, but these look flawless to point. I wish i had contact into for each artist so we could get them on here for an Artist Spotlight, but the site i snagged them from is a bit clunky and a little tough to navigate clearly.

In an effort to not litter my front page with flash plugins of videos, i’ve moved this until after the jump. But it’s an AMAZING video. Time lapse of a 40 hour project by Chad Pugh. The detail that goes into the illustration is stunning, and if you really like ti you can order a full size print. Once you watch the video you’ll be considering it, i know i was. It’s truly an inspiration!

Watch the video after the jump, give Chad Pugh some love!
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One of my favorite blog/design/tutorial sites (Deziner Folio) is GIVING away some freaking ridiculous tools for Photoshop (and some for Illustrator as well, but CS3 only. sorry.) The photoshop styles are as simple as loading them to your library, making a text (or floating layer), then clicking the style. WHAM! BAM! Thank you Deziner Folio!

Using the simple one, two, three step process with these wonderful gradients and styles, i transformed the ninethreestudio logo into a web 2.0 work of art. This took me less than 3 minutes! found the colors i wanted, separated my logo into 4 different layers, and clicked! It REALLY is as easy as that…. not like those shotty Tater Mitts on infomercials!

Title: Trigelle Women’s Golf Clothing Ad (Full Page Ad)

Client: Churm Media, in association with Southland Golf Magazine

Program(s) Used: Illustrator

Time Span: 2-4 Hours

About: The client, through proxy of Churm Media, wanted a new look for their company, with not a lot of direction other than a logo (*shudder, it’s papyrus) and their product/model photography.

Designer Notes: Using some free download organic brushes in Illustrator i was able to give the client a fresh look for their company. Keeping in mind that they are strictly women’s golf clothing really helped to choose a palette and theme… women love flowers!

Title: PAHR & The Riv, Golf Advertisement

Client: Churm Media, in association with Southland Golf Magazine

Program(s) Used: Quark, Photoshop, Illustrator

Time Span: 2-3 hours to completion

About: Wanted a fresh new look to compete with other clothing ads in their chosen advertising magazine (southland golf magazine). Direction was for something modern, cutting edge, with supplied logos and photography.

Designer Notes: Finally, an ad that has that “National” feel to it. This was the diamond in the rough of design assignments at Churm Media.