
Title: OCFAMILY TV Logo Design
Client: Churm Media, in association with OC Family Magazine
Program(s) Used: Illustrator CS2
Time Span: 2 hours Conceptual. 2 hours design.
About: ocfamily.com needed a logo design for their new video feature in which anyone can upload videos of their children. The idea was to make them a TV star, on the web.
Designer Notes: I really wanted to add an element of freshness to this logo. In the end the company decided to take a darker direction and make everything black based.
Title: 1-08 Feature Story Spread (ADHD)
Client: Churm Media, in association with OC Family Magazine & Inland Empire Family Magazine
Program(s) Used: Quark & Photoshop
Time Span: 3-6 Hours
About: A small feature story (full story on ocfamily.com) that was run in OC Family magazine.
Designer Notes: Point. Set. Match. I wanted to design something fun, but serious. I think the content speaks for itself, thanks to the editor Lynn Armitage, and the layout lent itself to the imagery making it fun to read, even though the subject matter is anything but. Children’s health issues are always a huge concern for parents and i wanted them to get a sense of connection with the story, not just pages of information, but something showing that there’s people out there who care and have dealt with this issue too.
Title: 2-08 OC Family Cover
Client: Churm Media, in association with OC Family Magazine
Program(s) Used: Photoshop & Quark
Time Span: 5 Hours (Including the photo shoot)
About: Cover for the February 2008 OC Family Magazine. The feature was “What is Love?”. Students from 4 different grades were asked the question and the best/cutest/most heart-warming answered were published as the cover story.
Designer Notes: This cover and January’s cover were for a photo shoot all rolled into one day, my first. Needless to say i was a bit nervous, not 100% sure what i was doing, but had some great guidance from Sonia Chung (Art Director for OC METRO BUSINESS magazine) to help me along my way.
Title: 12-07 Feature Story Spread (Annual Family Photography Contest)
Client: Churm Media, in association with OC Family Magazine & Inland Empire Family Magazine
Program(s) Used: Quark and Photoshop
Time Span: 4-8 Hours
About: Throughout the year OC Family and Inland Empire Family magazines run a feature called Picture perfect, which collects submissions from readers of their children’s photographs. Come December of every year they run an annual feature for the winners. Read, and see, the entire 2007 story on ocfamily.com
Designer Notes: My idea was to make this layout look like a worn family scrapbook or photo album. Seeing as this was an annual feature purely dealing with reader submitted photographs, i wanted to make it look fun and inviting. I used a parchment paper background and an image border with frayed edges, to simulate those wacky scissor cuts that people do now. End result, i’m happy with.
Title: 2-08 Feature Story (Full)
Client: Churm Media, in association with OC Family Magazine & Inland Empire Family Magazine
Program(s) Used: Quark, Photoshop and Illustrator
Time Span: 4-8 hours
About: Feature story layout for the OC Family’s annual travel issue (February). The full story can be read here, on ocfamily.com.
Designer Notes: The challenge with this feature story was to really break the boundaries of Churm Media’s regular layouts for OC Family & Inland Empire Family magazines. I tried to look at it from the point of view of being tired of the same old thing. Using a mix of stock photography and some great photographs taken by the writer, and then Executive Editor, Craig Reem, i was able to really step out on my own and land a great layout design. The push of deadline nipping at my heels was always a reminder as well of how it IS possible to churn out great product when deadlines are creeping up around the corner
Full story layout after the jump
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Title: November 2007 OC Family Magazine Feature Story Spread
Client: Churm Media, in association with OC Family Magazine
Program(s) Used: Quark, Photoshop
Time Span: Working on deadline, this entire layout took around 2-3 hours.
About: 4 page layout done for a story written about moms who’ve started their own businesses, successfully.
Designer Notes: I had a lot of fun with this design. It was one of my earlier layouts that I was able to have a lot of freedom with. I wanted to bring a new look to the magazine as the newly appointed Art Director of OC Family Magazine & Inland Empire Family Magazine. The idea was to get a good amount of type to imagery balance.

Title: January Cover Story
Client: Churm Media, in association with OC Family Magazine & Inland Empire Family Magazine
Program(s) Used: Quark, Photoshop
Time Span: (Cover) 1-3 hours, (layout) 3-4 hours
About: Cover Story spread and Magazine cover for Inland Empire family 1-08 Issue. The cover story was the “heroes” issue.
Cover Photography: Uncredited due to legalities
Designer Notes: The “Heroes Issue” is a very important issue for the Churm Media family of magazines. It signified the launch into the new year and another great place for me to show off my sea legs ar OC Family & Inland empire Family magazine’s Art Director.
Title: PAHR & The Riv, Golf Advertisement
Client: Churm Media, in association with Southland Golf Magazine
Program(s) Used: Quark, Photoshop, Illustrator
Time Span: 2-3 hours to completion
About: Wanted a fresh new look to compete with other clothing ads in their chosen advertising magazine (southland golf magazine). Direction was for something modern, cutting edge, with supplied logos and photography.
Designer Notes: Finally, an ad that has that “National” feel to it. This was the diamond in the rough of design assignments at Churm Media.