OCMETRO Cover, 1-09 ECOnomics Report

Filed Under (Churm Media, Design, Illustrator, Photoshop, Portfolio, Quark) by Luke Hodsdon on 27-03-2009

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Title: January OCMETRO Cover, The ECOnomics Report, Special Green Issue

Client: Churm Media, in association with OCMETRO

Program(s) Used: Quark 6, Photoshop CS2

Time Span: 4-8 Hours

About: OCMETRO’s first “Green” issue. They wanted something to capture the feel of the large green movement in Orange County.

Designer Notes: Thanks to online tutorials (via PSD Tuts), this cover was not only fun, but also a huge learning experience. The client loved the idea from the start.

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Portfolio: CEO Centerfold, Lincoln Salazar 2-09

Filed Under (Churm Media, Design, Photoshop, Portfolio, Quark) by Luke Hodsdon on 14-03-2009

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Title: February 2009 OCMETRO CEO Centerfold, Lincoln Salazar

Client: Churm Media, in association with OCMETRO

Program(s) Used: Quark 6, Photoshop CS2

Time Span: 2 hours

About: CEO Centerfold spread pages for OCMETRO, Photography by Tracie Spence.

Designer Notes: This was my 6th design of a CEO centerfold for OCMETRO magazine.

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Portfolio: OCMETRO Cover, 12-08 Best & Worst

Filed Under (Churm Media, Design, Photoshop, Portfolio, Quark) by Luke Hodsdon on 13-03-2009

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Title: December OCMETRO Cover, The Best & Worst Issue, Tiger Woods

Client: Churm Media, in association with OCMETRO

Program(s) Used: Quark 6, Photoshop CS2

Time Span: 2-3 Hours

About: Cover design for OCMETRO’s Best & Worst Issue with a special Tiger Woods feature. The Tiger Woods Learning Center was featured as one of the ‘Best’ events in Orange County California, 2008.

Designer Notes: Getting to work with a cover image of a well-known, famous face really opened the perspective up to produce a great cover.

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Portfolio: CEO Centerfold, Clarissa Ngo 1-09

Filed Under (Churm Media, Design, Photoshop, Portfolio, Quark) by Luke Hodsdon on 12-03-2009

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Title: January 2009 OCMETRO CEO Centerfold, Clarissa Ngo

Client: Churm Media, in association with OCMETRO

Program(s) Used: Quark 6, Photoshop CS2

Time Span: 2 hours

About: CEO Centerfold spread pages for OCMETRO, Photography by Tracie Spence.

Designer Notes: This was my 5th design of a CEO centerfold for OCMETRO magazine and third in a horizontal layout.

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Portfolio: CEO Centerfold 12-08, Chris Hite

Filed Under (Churm Media, Design, Photoshop, Portfolio, Quark) by Luke Hodsdon on 10-03-2009

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Title: December 2008 OCMETRO CEO Centerfold, Chris Hite

Client: Churm Media, in association with OCMETRO

Program(s) Used: Quark 6, Photoshop CS2

Time Span: 2 hours

About: CEO Centerfold spread pages for OCMETRO, Photography by Tracie Spence.

Designer Notes: This was my 4th design of a CEO centerfold for OCMETRO magazine and second in a Horizontal layout.

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Portfolio: OCMETRO Cover, 11-08 The Hot 25

Filed Under (Churm Media, Design, Illustrator, Photoshop, Portfolio, Quark) by Luke Hodsdon on 09-03-2009

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Title: November 2008 OCMETRO Cover, The Hot 25: Revealed

Client: Churm Media, in association with OCMETRO

Program(s) Used: Quark 6, Photoshop CS2, Illustrator CS2

Time Span: 6-8 Hours, concept to completion

About: Annually OCMETRO chooses it’s “Hot 25″ business people of Orange County California. This year we wanted to try a fresh new look, with a feeling of anonymity to appeal to the readers and grab their attention.

Designer Notes: I really got to strech my design wings with this cover. Working for a business related publication, design like this is a tough sell. The image pleased enough of the decision makers and i got the green light to go ahead with the cover and cover story.

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Portfolio: OCFAMILY.com Logo Masthead

Filed Under (Churm Media, Design, Illustrator, Logos, Photoshop, Portfolio, Quark) by Luke Hodsdon on 07-03-2009

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Title: OCFAMILY.com Masthead

Client: Churm Media, in association with OCFAMILY

Program(s) Used: Illustrator CS2

Time Span: 3 Hours

About: Churm Media requested a way to show it’s readers and advertisers the success it’d had at this year’s annual PPA (Parenting Publications of America) Awards Convention.

Designer Notes: I really wanted to explore trying to make the banner really appear as if it was intertwining throughout the Masthead. Piggybacking upon the great success of OCFAMILY’s website at this years Parenting Publications of America’s Annual awards contest & ceremony. Here are what some of the judges had to say about the website itself.

Gold: OC Family; Kimberly Porrazzo; Kristen Schott; Jeff Kitchen
OC Family’s web site provided rich multimedia content for its users. The highlight of this content is the ability for OC Family’s community to contribute photos of children. The photos are tastefully incorporated into the Web site’s design and provide an engaging entry-point into the site’s additional content. The directory of community businesses provides detail with both contact information and a description of services.

Portfolio: CEO Centerfold, Leila Entezam 11-08

Filed Under (Churm Media, Design, Illustrator, Photoshop, Portfolio, Quark) by Luke Hodsdon on 06-03-2009

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Title: November OCMETRO CEO Centerfold, Leila Entezam

Client: Churm Media, in association with OCMETRO

Program(s) Used: Quark 6, Photoshop CS2

Time Span: 2 Hours

About: CEO Centerfold spread pages for OCMETRO, Photography by Tracie Spence.

Designer Notes: This was my 3rd design of a CEO centerfold for OCMETRO magazine.

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Portfolio: OCMETRO Cover, 10-08 Obama-McCain

Filed Under (Churm Media, Design, Illustrator, OC METRO BUSINESS, Photoshop, Portfolio, Quark) by Luke Hodsdon on 05-03-2009

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Title: October OCMETRO Cover, What’s at stake for Orange County? Obama – McCain

Client: Churm Media, in association with OCMETRO

Program(s) Used: Quark 6, Illustrator CS2, Photoshop CS2

Time Span: 4 Hours

About: The cover story told of ways that each presidential candidate could effect Orange County, since we’re a hyper-local magazine media company.

Designer Notes: I wanted the cover to look vastly different than anything we’d produced in the past, bringing techniques and ideas which Churm Media hadn’t explored before. The idea of adding in the Orange slices was to really bring the hyper-local aspect to the cover, and to get a nice bright splash of colors.

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Portfolio: CEO Centerfold, Andre Filip 10-08

Filed Under (Churm Media, Design, Photoshop, Portfolio, Quark) by Luke Hodsdon on 04-03-2009

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Title: CEO Centerfold – Andre Filip, OCMETRO 10-08

Client: Churm Media, in association with OCMETRO

Program(s) Used: Quark 6, Photoshop

Time Span: 1 hour.

About: CEO Centerfold spread pages for OCMETRO, Photography by Tracie Spence.

Designer Notes: This was my second CEO centerfold design for OCMETRO Magazine, and the first ever horizontal layout for the section.

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Portfolio: OCMETRO Cover, 9-08 Tito Ortiz

Filed Under (Churm Media, Design, OC METRO BUSINESS, Photoshop, Portfolio, Quark) by Luke Hodsdon on 03-03-2009

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Title: September OCMETRO Cover – Tito Ortiz

Client: Churm Media, in association with OCMETRO

Program(s) Used: Quark 6, Photoshop

Time Span: 4 Hours total project

About: October Issue cover design for OCMETRO

Designer Notes: This was the first issue of the re-design, and my first cover for OCMETRO (Previously i’d been designing OCFAMILY & Inland Empire Family Covers & layouts)

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Portfolio: OCFAMILY TV Logo Design

Filed Under (Churm Media, Corporate, Design, Illustrator, Logos, OC/IE Family, Portfolio, Typography) by Luke Hodsdon on 02-03-2009

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Title: OCFAMILY TV Logo Design

Client: Churm Media, in association with OC Family Magazine

Program(s) Used: Illustrator CS2

Time Span: 2 hours Conceptual. 2 hours design.

About: ocfamily.com needed a logo design for their new video feature in which anyone can upload videos of their children. The idea was to make them a TV star, on the web.

Designer Notes: I really wanted to add an element of freshness to this logo. In the end the company decided to take a darker direction and make everything black based.

Cubeecraft. “The extra ‘e’ is for Easy!”

Filed Under (Churm Media, Design, Funny) by Luke Hodsdon on 28-01-2009

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Cubeecraft Luke Hodsdon Stay Puft Hard at work. Churm Media.By the power of Grayskull, i came across a huge time waster productive site. As always, i love to share these kinds of things with my community. Let me break it down for you. click, click, click.. sever is down at work… click click… internet is working though… SHAZAAAAM! Cubeecraft.com! *angels sing*

Ok, i may be paraphrasing a bit there, but i think you get the point. By utilizing a person’s sense of self worth when they create something by hand and the keen graphic design templates that produce MANY characters imaginable, cubeecraft.com was born. cubecraft_character004Being a child of the 80′s i WAS awfully tempted to have a little paper craft Pee-Wee Herman w/ Chairy, but then decided to settle on the infamous Stay Puft Marshmallow man (thank you ghostbusters!). X-acto in hand i began the semi-tedious process of cutting across the lines. Taking a minute to feel like i was back in crafts school, i carried on. 7-10 short minutes later the payoff was at hand, excuse the pun. Mini Stay Puff will now guard my cubicle from would-be assassins… errr well, not really… *mumbles* just don’t cross the streams…

Now, head on over to cubeecraft.com (Don’t forget the extra ‘e’ or you, like me, will end up in an internet black hole of asian characters) and cut yourself a little desk mate. Post a comment with a photo of yourself and the little fella, i’d love to see ‘em.

Web2Expo Speaker, Gary Vaynerchuk (Wine Library)

Filed Under (Churm Media, Video) by Luke Hodsdon on 20-12-2008

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web2expoI just took a little break from my Saturday work day at Churm Media to watch a video that may have just put an impact on my life… and hopefully will get around virally enough to get people up off their asses and doing something they love to do, not just grinding their ways though life trying to make sure the rent is paid with a job you hate rolling out of bed for. I mean. c’mon…. look at me. I’m working on a saturday! haha!

note to self… book flight to next web2expo… check.. and check.

Full length video after the jump.
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New Art: Albert Ornelas – Band of Brothers

Filed Under (Artwork, Churm Media, Design, Illustrator, Photoshop) by Luke Hodsdon on 05-12-2008

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Band of Brothers artist Albert Ornelas
Name: The Churm Media Band of Brothers
Designer: Albert Ornelas
Programs: Photoshop & Illustrator

Albert Ornelas is the Churm Media jack of all trades. Starting as a graphic designer and moving his way though the ranks to land as a web Specialist, Albert is one of “the band”. The “Band of Brothers” is the group of production guys who work in the heavily woman dominated offices of Churm Media. Over the year of the band’s inception, some have come and gone, but the brotherhood still remains. Taking the inspiration from the bond we have, Albert created his interpretation of the band of brothers. Taking the caricature drawings of the brothers and stylizing them with color, shading, and adorning them with helmets, Albert has created a flag to fly proud for “The Band”.

Full image after the jump… wait for it… JUMP!
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