What do Island Cowgirl Jewelry, Related Grey, Innovative Results and Carl Warren & Co. all have in common. This cover of course! Sheesh, sometimes I just gotta spell it out for ya. Shot by the ohh-so-talented Challenge Roddie, this cover pulled 4 very different industries together in one studio to hit a home run concept. Plus, the little dog, Dexxy, didn’t poop on anything, so there’s that!
Ladies, ladies, ladies…. ermmm little girls? Calm down. They’re just Disney teen pop sensations. No reason to… ohh? I get it, the one in the extra tight pants is just so “extra super cute”. I’ll let you have this one, but remember, someday those boys will have facial hair and groupies… you’ve been warned.
I probably should have marked this with ‘mock’ or ‘concept’ because as you may have noticed this doesn’t actually appear in the 3-2011 issue of OCMETRO. What’s that? You don’t have the March issue of OCMETRO adorning your coffee table. For shame! I digress. Sometimes the limitations of dense stock photo heavy pages is the bland, “I’ve seen this before” quality you get with the available choices. So, when a gem like the above comes along the opportunity is not to be missed… or so I thought. Silly me. Not living in the ‘I’m the king, me, me, me’ world I wish I lived in as a creative director, there’s always someone higher on the food chain that has the power to veto, and veto they did. Luckily concept can live on in blog. HUZZAH!
New design, check. Fresh event look, check. Convincing the powers that be to let me use a spot UV for the first time, check. The sales pitch was tough, because you can only show non-artistic people a sample of something and get the idea across. There’s always that need of “well, what will ours look like?”. Luckily, they left their trust (and probably some held back fears) in my hands and the final product was perfect. Smooth black matte finish topped with a nice thick coat of UV.
Maybe it’s the video game rotting that my brain has been through for the last 25 plus years, or maybe it’s all the new 3D movie craze and “wall-e”-esque movies that have given my mind the
craziness ability to give an inanimate object life and feeling. From a simple, lonely beach chair stranded in the vast sea of piping hot sands, this is the struggle and trial of this poor, lifeless metal and mesh friend.
Sun beating down, heating, bleaching. Trapped. I can’t help but to think this is the beginning of the end. My owners have left me. Never had I thought I’d miss the salty, sweaty caress of that one-piece bathing suit pressing, stressing my frail, aged ribs. Never had I thought I’d miss the soft cradle of the ice chest crushing, sandwiching me between the rusted trunk of the station wagon and it’s own wet sandpaper underbelly. Never had I thought I’d miss my flashy rainbow colors that garnered all the tease from my solid-skinned brothers, now fading, vanishing in the UV rays. Have they forgotten all that I’ve done for them? All that I’ve suffered? It wasn’t them that waited for 3 years in that attic panicked, scared each year when the wicked, vile black widows would make their dens in my bones. Or when Christmas rolled around and the holiday abuse came. Shoving, tossing, anything to get me further into the darkness to make room for all the new joy-bringers. I was their protector, their savior. How easily they’ve dismissed my purpose, my reason for being. How long until the air eats away at my weakening body. How long until the sun finally takes it’s last lashing.
I suppose there’s nothing left…